Published On: Thu, Feb 6th, 2014

ALTA and Routes Americas Team up for high-level Strategy Summit

LogoALTAMIAMI -  The 7th Routes Americas to be held jointly by the Latin America & Caribbean Air Transport Association (ALTA) and Routes will open on February 23rd with the ALTA Routes Americas Strategy Summit, in the city of San Salvador, El Salvador. The Summit, sponsored again this year by The New Mariscal Sucre Quito International Airport, will be followed by Exhibits and meetings through February 25th.

Routes Americas is a single event platform for all those interested in meeting with the industry's key players to discuss air service development to, from and within the entire Americas region. The Strategy Summit´ agenda will feature topics of vital importance to the industry and the region. Some of the areas to be addressed include airline consolidation trends, niche marketing, airport privatization, a focus on the Caribbean and the outlook for the region´s future.

Representatives from top regional and global airlines, air transport and tourism associations, airports and dignitaries from throughout the Americas will be in attendance. The ALTA Routes Americas Strategy Summit will see participation from Capt. Jagmohan Singh, CEO of Caribbean Airlines; Peter McGlade, Senior Strategic Advisor for Southwest Airlines; Zhihang CHI, VP & General Manager, North America for Air China; Juan Emilio Posada, Executive Chairman of VivaColombia; Hernan Pasman, CEO of LAN Colombia; Ciro Camargo, Alliances for Gol Transportes Aereos; Peter Cerda, RVP The Americas for IATA; Matt Cornelius of ACI North America; Todd Scott, International Planning Manager for UPS Airlines; Estuardo Ortiz, Executive VP and Chief Revenue Officer for Avianca; Albert Kluyver, CEO of InselAir; Aluizio Margarido, Commercial Director of Viracopos International Airport; Lee Lipton, Director of Air Service Marketing for Vantage Airport Group and Fariba Alamdari, VP Market & Value Analysis for Boeing Commercial Airplanes.

"El Salvador is ready for the aviation industry, airports and tourism under Routes Americas 2014, an event that sets industry trends and fosters the development of new services to, from and within the Americas," said Minister José Napoleón Duarte Durán continuing: "Hosting Routes Americas means significant exposure for El Salvador in catering to business events, but above all, it showcases the tourism offered by our country and its excellent air connectivity."

Eduardo Iglesias commented, "We are delighted to join Routes in the execution of Routes America. The topics addressed in this setting are key to the alignment of partners in Latin American and Caribbean aviation, especially with airports, key players in the industry. Only together and understanding the synergies available to us as partners, can we bring about the change necessary to realize the economic potential of aeronautics in the Americas."

"Our partnership with ALTA is very important to us and we are thrilled with the calibre of speakers this event has on the programme," said Adrian Newton, Group Director, Transport and Technology, UBM Live continuing: "Looking ahead, the Americas region will be a particular focus for Routes over the coming 14 months following the transfer of Network USA to Routes control and with Routes Americas 2014 in San Salvador, World Routes 2014 in Chicago in September followed by Routes Americas in Denver in February 2015 - the first time that this regional event will take place in the US, the largest aviation market in the world."

For more information on Routes America please visit

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