2016 Caribbean Tourism Month message from Karolin Troubetzkoy, President, Caribbean Hotel and Tourism Association
We are delighted to join our neighboring nations in celebrating Caribbean Tourism Month which this year is being celebrated, in conjunction with the Caribbean Tourism Organization (CTO), under the theme "One Sea, One Voice, One Caribbean."
While we have distinctions unique to our island homes, we do share many things in common, including our beautiful Caribbean Sea. It is because of the beauty of our Caribbean, and the people who live here, that so many eager visitors travel to our region, making it one of the world's top warm weather destinations.
These visitors bring resources making tourism by far the most important source of income for our region.
So, we invite you to join this observance by organizing activities and events which recognize the benefits of tourism to our education, employment, health and many other sectors so important for our quality of life.
It's also a great time to introduce new ideas, methods and products, to propose innovative and revolutionary thinking, and to generate fresh energy into the sector. As the CTO asserts: "Be creative, be daring, be brave, be innovative."
If you are on social media, join the 30-Day Social Media Photo/Video Challenge featuring the people, fashion, heritage and natural attributes of the Caribbean using #CTM2016.
Let's work together to make the Caribbean not only the best place in the world to visit, but also the most nurturing place to grow up, live and work for generations to come.